Who we are?

Fitness World – the adorable brainchild of a visionary – had humble origins in 1993 with the launch of a slimming machine. Over the years, the company’s range of world-class fitness equipment grew significantly. Today, Fitness World is the preferred choice for fitness equipments in home, corporate, institutional and commercial segments. Fitness World is India’s Favourite Fitness Brand admired by million’s of people across India.

Presence across India

Fitness World has a closely-knit network of over 112 dealers across India with presence even in remote areas. The dealers have been entrusted with a diverse range of over 400 fitness products.

Fitness World’s customer base includes the very modest social segment, public luminaries, top-rated hotels, mega-class gyms, high-end residential and business complexes, corporate honchos and entities from the entertainment world.

Fitness World’s core team comprises 150 people representing the best talent in the fitness line. Research and development is a passion at the company – we believe in selling products that meet the highest standards, yet are priced economically.

Recently, Fitness World bagged a prestigious order from the Sports Authority of India for installation of fitness equipment in stadiums at 15 locations across India.

Alliances in the Fitness Domain

Fitness World has embarked on strategic business alliances with American giants manufacturing world-class fitness equipment. With Nautilus, Woodway USA and Water Rover added to Fitness World’s inventory, the company has graduated to a broad and versatile range of low-end to highest-end products.

Business Diversification

Fitness World has successfully diversified into the elite segment of golf carts.

Our golf carts have been bought by individuals, residential complexes, corporate houses, private and government institutions, golf courses, exhibitions, resorts and clubs.

What’s more, our golf carts have the distinction of ferrying VVIPs such as Mr. A.K. Antony (Union Defence Minister), Mr. Ratan Tata (renowned industrialist), Mr. Jyotiraditya Scindia (Union Minister of State for Power), Mr Sachin Pilot (Union Minister of Corporate Affairs), Ms. Renuka Choudhary (Union Minister of State for Ministry of Women and Child Development), Mr. Farooq Abdullah (Union Minister for New and Renewable Energy), among others.

Outlook towards the Future

Fitness World has embraced technology wholeheartedly. The company extensively uses remote video-based selling techniques through Skype. Customers can view an in-depth demonstration of equipment via video from anywhere across the country.

Fitness World strives to be customer-driven – the focus will be to continuously offer services that add value and enhance exercising pleasure!

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